Updated 4 days ago by Dan Graap

#DriftLinks provide a new opportunity to bring traffic to your LeadBot Playbooks. Now adding a #DriftLink any page with Drift installed will automatically add a LeadBot to that page! You can now target customers for LeadBots through sharing links.

Think of the possibilities! All the places you can place links can now serve as an avenue to your LeadBots.

  • Attach a link to a button to bring a customer to your page and kiss forms goodbye!

  • Share a link to your social media to drive a whole new pool of traffic to your bots!

  • If you can link it– you can do it. Read ahead to learn how Drift can help you change boring links into leads.

LeadBot is currently only available on Pro and higher plans. Learn more about our pricing here.  Admins are currently the only one who can manage LeadBots. For information about Admins vs. Users, click here.

Here’s how to set up your #DriftLinks...

Select your Playbook

Select Playbooks from the left sidebar. Either click the LeadBot you would like to use or create a LeadBot.

Name your #DriftLink

Once you have selected your LeadBot, type whatever you would like to name your Drift Link in the yellow text field following the “#”.

Keep your names short and sweet so they’re easier to remember!

You’re good to go! Congratulations, you just created a #DriftLink!

If you change #DriftLink at anytime, your previous links for that LeadBot will no longer work. Be sure if you change your #DriftLink that you update all of your links!

Use your #DriftLink

Your Drift Link can be added to the end of any of your page’s URL and the selected LeadBot will be set up on that page!


Two important steps when using the DriftLink:

  1. Make sure there is a # before the DriftLink's name 
  2. To avoid the page refreshing on every click, remove the trailing slash within the URL. This video goes into more detail.
A customer can be brought to the same LeadBot multiple times if they click on the link more than once.

You can attach these links to button, emails, or more to drive your customers to your page with a LeadBot ready to go! Skip the forms and lost traffic, let Drift take the wheel and change your site visitors into leads.

    If you run into any trouble or have any questions, let us know. We’re here to help!

    Not using Drift yet? Get your free account here.

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